Jody has been helping agencies of all shapes and sizes win new business since 2001. Including high profile client wins with the likes of Adidas, BT, Coca-Cola, Jaguar Land Rover and The Body Shop. He previously launched Upfront Business Development, which became part of Propeller Group on 2018 to provide a market-leading offer that combines business development, content and PR. Jody is now Group Director of Growth at Propeller, as well as leading the business development team.
Recognised as one of the leading champions of agency business development, Jody co-founded The BD100 in partnership with The Drum in 2017. The BD100 recognises the best in the business of business development and encourages greater collaboration and support across the business development community to everyone’s benefit.
Jody is also a co-founder and part of the advisory board at Tanba (The Agency New Business Academy) – an on-demand solution created to empower agencies to grow their revenue, by giving agency leaders and their teams all the training, support and content they need to attract and win more new clients.